The New Roadside Imperative for Insurers

This contributed article from Chief Strategy Officer Jeff Blecher and Luis Quiroga, VP of Product Strategy and Marketing, discusses the evolving roadside imperative for automotive insurers, providing insight into how these programs are becoming an increasingly important customer engagement lever able to drive loyalty - and create a potential NPS lift of up to 45 points. The article highlight the opportunity roadside programs provide to insurers, imploring them to better understand its impact to their business, especially as new mobility models affect the traditional insurer-consumer dynamic. 

​Read the full piece here (paywall).